Herman Cain takes on Traditional GOP

Posted on June 6, 2011


Herman Cain Tosses Out Establishment Playbook in Republican Presidential Bid

Mitt Romney may be at the top of Republican presidential  preference polls, but traditional campaign models are not going to guarantee the  nominee this presidential season, candidate Herman  Cain said Sunday.

Cain, the former CEO of Godfather’s Pizza, argued that his recent  catapult in the polls is the product of a strategy to create buzz among  nontraditional media and social forces.

“There are two dynamics that have changed the  political landscape — the power of the Internet, as well as the citizens’ Tea  Party movement. Those dynamics neutralizes having the most amount of money,”  he said.

He added that establishment Republicans like Karl  Rove and Charles  Krauthammer have earned his respect, but they are using an old  playbook.

“They are working off of the traditional model of  great name ID before you start out, whole lot of money, and you’ve held public  office before. But Herman Cain is just the reverse. But guess what’s happening? The American people  aren’t looking at it from the traditional model standpoint,” he told ABC’s “This  Week.”

Cain has recently appeared in the middle of polling  of potential and declared candidates, drawing more than former House Speaker  Newt Gingrich, former Minnesota Gov. Tim Pawlenty and Minnesota Rep. Michele  Bachmann in a recent poll by CNN. Bachmann has not yet said whether she will run.

Cain said he’s been able to defy the odds by  appealing to voters’ desire to keep the American Dream alive, but even he is  surprised by the amount of attention he’s received from voters and the  media.

“Our strategy from the beginning has been to develop  a very strong ground game. I’ve been doing that ever since the beginning of the  year. But we are a bit surprised at how quickly I’m starting to show up in the  top of the polls,” he said.

Cain said his campaign is on track to meet its  fundraising targets, but money is less important than it has been deemed to  be.

“We’ll have enough money to be competitive, but we  don’t have to have the most amount,” he said.

Ultimately, though, Cain said the Republican field is not so diverse when it comes  to social and fiscal issues, and that should serve the party well during the  nomination process.